What happens when the real and the virtual world are seamlessly integrated? What happens when technology integrates suppliers, warehouses, stores and shopping baskets, allowing data to flow seamlessly across the value chain? What happens when data, backed by AI capabilities, drive almost every decision on buying, merchandising, fulfillment and operations? What happens when technology platforms operate stores allowing rapid multiplication of store networks? What happens when mass advertising is replaced by one-on-one conversations with every customer? What happens when your world and our world becomes one? That is the future, Future Group is imagining, designing and creating. We call it the New Retail.
