Vijay has 11+ years of experience of which 7+ years in Healthcare Consulting - Business Strategy,Business Modelling, Branding & Marketing, Patient Experience & IT with exposure to US, UK, Turkey, India & South Asian markets. At PwC, Dr Vijay anchors Projects for the South Of India.He works closely with Dr Rana Mehta (Leader, Healthcare Practice at PwC) and Abhishek Singh (Director, PwC) in areas pertinent to - Healthcare Strategy,Market Segmentation,Strategic Marketing, Operational Optimisation, Performance Measurement , Patient Experience, Information Technology & Healthcare Digital Strategy.In addition, Vijay and his team , work closely with other practices.